Objective:
New Buildings Institute, a nonprofit organization, needed a way to organize a wealth of resources about building code and energy performance studies for its members. It wanted to convey its high level policy expertise, passion, and drive to help the industry achieve better energy performance in buildings.
Solution:
By helping the client to understand and solidify its information taxonomy, we were able to provide them an efficient way to organize their own quickly growing content using Drupal for content management. Drawing from a vast library of inspirational building images, we could draw attention to the most important issues within each section.
My Role:
Developed information architecture and content outline, designed the look & feel of the new website, further expanding the organization’s modest brand presence through written voice, information layout, color treatment, and photo selection. Site development and management was done by FuseIQ.
To help a nonprofit organization provide a series of energy improvement resources in a structured, intuitive way.
Solution:
Developed a grid system and modular series of symbols to help organize content and educate members about the steps they can take to reduce their energy consumption.
My Role:
Designed grid, layout, symbol system and other visual elements for the website. Designed and built an interactive, animated chart to educate members on the benefits and structure of the system.
Objective:
Our main goal was to clean up a sprawling website that had gotten out of hand for our client, a twelve-public library system in Eastern Washington. Our parallel goal was to find ways to reach out to people in the various small communities that make up this spread-out region.
Solution:
While the new content management system, Drupal, was set up by FuseIQ, I inventoried the existing site and devised a new information hierarchy based on user type. By prioritizing these user goals, and eliminating extraneous content, we were able to radically simplify the pages. Each library branch was given control over its own page content, to act as a community portal.
My Role:
I performed a content audit, devised the new sitemap, content strategy, annotated wireframes, and user experience flows.
Objective:
To increase sales conversions for this premium wireless device and service company.
Solution:
Update the site frequently in order to test which design decisions were most effective toward gaining members and increasing sales.
My Role:
Worked with designers, developers, usability engineers, and project managers to devise new solutions for frequent client requests. Designed page layouts, Flash prototypes, product animations, and performed basic site maintenance.
Objective:
Business Eview wanted to create a community-driven business development tool that contained business ratings, search capability, and a set of tools for businesses to create their own websites.
Solution:
Designed and created a robust site which is constantly made better by the energy of the community which supports it.
My Role:
Conducted intensive information architecture reviews, created sitemaps, and a complete set of wireframe template pages. Built a visual kit of parts for the newborn Eview brand. Designed all layouts, art directed illustrations, produced graphic parts, and participated in site testing.
Objective:
To organize and present information across a wide range of disciplines for easy access among the organizations’s members. To create a view of green building that is inclusive of developers.
Solution:
Divided the site into four main task-based groups, accessed via the main nav. Used diverse imagery to aid in wayfinding within the site.
My Role:
Worked with the client to devise information architecture strategy. Designed layout and organization of site. Produced all site graphics.
Objective:
To make it easier for 3 kinds of audiences to access the information they need. To unify and clarify the look and feel of the LIOS institution.
Solution:
We overhauled the main LIOS imagery by illustrating the Seattle skyline to make it more iconic. We conducted a survey of the needs of all major visitor groups, and structured the site with our findings.
My Role:
Conducted information architecture procedures, created visual elements, designed layout and completed graphic production.
Objective:
To simplify, restructure, and rebrand the organization’s website. To make it easy for the client to make further updates with dynamic tools.
Solution:
Taking our cues from the national ACLU website, we incorporated modular elements, bold colors, and clear calls to action. The site is administered with a content manangement system that allows for flexibility.
My Role:
Determined information structure of the site, though sitemapping exercises and wireframes. Designed the look and feel of the site, and produced all graphic parts.
