Objective:
To build excitement around mMode, AT&T’s suite of data offerings for mobile phones.

Solution:
Created an immersive interactive experience for web and store kiosks. Used humorous storylines and animated photography to highlight three key mMode features.

My Role:
Concepted storylines, designed movie layouts, and completed animation for all movies.

Objective:
To reposition Mahlum Architects as a leader in conceptual thinking. To communicate Mahlum’s unique philosophy: Good design is a balance between Logic and Intuition.

Solution:
The design team created an immersive site that tells Mahlum’s story visually and contains many jumping-off points between the Logical and Intuitive sections.

My Role:
Oversaw all aspects of conceptual design and production. Designed page templates and worked with five designers and a writer to create six animated vignettes.

Objective:
To make Microsoft’s Encarta Reference Library an appealing upgrade for teenagers. To position Encarta as an indispensable reference tool that’s actually fun.

Solution:
Designed 5 mini stories that correspond with key benefits of the Encarta Reference Library.
Created an interactive demo that could run by itself on store kiosks.

My Role:
Worked with a writer to concept the demo. Designed and built demo from start to finish. Composed musical score.

Objective:
To launch the Seattle Supersonics’ new identity on the Web. The Sonics wanted to show they were in touch with their fans.

Solution:
Created a new set of templates, fun content, a more vibrant color and style system, and a more flexible way of organizing the site.

My Role:
Designed all page templates, produced graphics, and designed/produced the Kevin Calabro Dunk-o-Matic and Sonics Interactive Timeline.

Visit Sonics Dunk-o-Matic

Objective:
To build exitement around the K2 brand, and create a vibrant site that could be easily updated by the people at K2.

Solution:
Produced a set of basic templates which organized the previous site more logically. Set up a back end tool for updating content on the site.

My Role:
Collaborated with another designer to streamline the information architecture, design templates and produce graphics. Devised ways to incorporate content from the previous site